Submit Your Blog To Baidu - The Second Largest Search Engine

Baidu, the world’s second largest search engine (in terms of popularity and usage) next to Google presents another potential source of huge traffic for your blog. Statistics shows that China has already surpassed the U.S. in internet use. By June 2007, China has about 162 million internet users and the number is growing rapidly everyday.

Baidu And English Blogs

I’m sure the first question in your mind is whether Baidu indexes English blogs and websites? Baidu is a Chinese search engines so probably you’re thinking that it only shows blogs and websites using Chinese characters. Well, you’re wrong! Baidu shows blogs and websites written in English in its search result page. Here’s a proof. (I searched “blogging” using Baidu and surprisingly, the 3rd and the 9th search result leads to a blog written in English)

English Searches In China Is Growing

As China is increasingly becoming a World superpower, the need for them to internationalize is growing. This has resulted in the inclusion of English language in the Chinese curriculum. In fact, China has the highest demand for English teachers from overseas.

According to Google China, the keywords “Blogger” and “Wordpress Theme” have been searched for 270,000,000 and 17,900,000 times respectively. This only proves that China can be a great source of potential traffic for English blogs and websites. You just need to go through the right medium… in this case, through Baidu (the most popular and most widely used search engine all over China).

Submit Your Blog To Baidu

The first step to getting traffic from Baidu is to submit your blog to their database. After you submitted your blog, Baidu will crawl and index your blog. Please take note that there’s not guarantee that submission alone will result to the inclusion of your blog pages to Baidu’s search results but submission allows Baidu to discover your blog. Hence, improving your chances of getting indexed. Here are the simple steps to submit your blog to Baidu.

1. CLICK HERE to visit the submission page of Baidu.com.
2. Enter your blog’s URL as shown in the picture below. Enter the verfication code and hit the gray button.
   
3. You will be directed to a page confirming that you’re submission was successful. The message looks like this:
   

After submitting your blog to Baidu, you need to do some search engine optimization to make sure that you really get indexed by Baidu and you appear in Baidu’s search result page. Tune in to my future posts as I tell you how to optimize your blog for Baidu.

Like always, your comments and suggestions are most welcome. Thank you for your time.

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